Toyota achieved record sales in the Middle East, including more than 660 thousand vehicles
Toyota sales topping GCC market share of 43%
Dubai - UAE, January 28, 2013 - Toyota today announced strong growth in sales in 2012 with the arrival of its sales of Toyota and Lexus vehicles in the world to a new record 8.72 million vehicles, an annual increase of 23% from sales in 2011. In 2012, Toyota sales also succeeded in overcoming the threshold of one million hybrid vehicles (hybrid). In the framework of this amazing growth in sales, announced the Middle East region also achieved record annual sales of $ 660.258 vehicle which resulted in an annual increase of 31% compared to the previous year. Toyota sold in the Gulf Cooperation Council (GCC) 624.400 vehicles, an increase of 31% per annum for the year 2011. Toyota maintained its position at the forefront of the automotive industry in the GCC largest increase in a dominant market share, which amounts to 43%, with an increase of 4% in the company's share of the market in 2011.
For his part, says Mr. Nobuyuki Nagesha, head representative office for Toyota in the Middle East and North Africa that "in 2012 turned again to be in the interest Toyota in terms of sales growth, which is gratifying, especially with it coincided celebrating over seventy-fifth anniversary of the establishment of the company. And pleasure to take this opportunity to thank all our loyal customers who have placed their trust vehicles Toyota. and I am very pleased to see this enthusiastic response from our customer base which constitutes a true reflection of their confidence in us in terms of performance achieved in the area of sales by Toyota team the entire Middle East and dealers whom we all appreciated. "
Mr Nobuyuki saying, "as long as we strive to improve the quality of our vehicles, durability and degree of confidence in them as well as to give the excitement and joy on our various products to provide the best performance for the driver and we will continue our journey in this framework. Represent the Middle East is an important market and strategy for Toyota However motto new" better cars always, "We will continue our way to get ahead of the expectations of our customers in the region to cut new steps in the field of design and technology, industry and customer service to achieve further growth in sales."
In 2012, Toyota introduced a range of models in the Middle East, including the new and redesigned, particularly Toyota 86, sporty distinctive and acclaimed customer and media workers in the automotive industry significantly. In the same year, Toyota introduced new vehicle Orion 2012 rate design in the Middle East market. In Lexus models, has introduced Toyota to its customers in the Middle East compounds characterized form distinctive reverse the new face of compounds Lexus through design which is bold and prowess in manufacturing, and the most prominent models LX570 and RX 350 and RX 450 h in segment vehicles sporting multi-use addition to its range New ES compounds which include but are not limited ES 350 and ES 250.
This has reached sales of Toyota group of companies (Toyota, Lexus, Daihatsu, Hino) worldwide 9.75 million vehicles in 2012, up 23% from 2011.
Source: Toyota Middle East and North Africa
Dubai - UAE, January 28, 2013 - Toyota today announced strong growth in sales in 2012 with the arrival of its sales of Toyota and Lexus vehicles in the world to a new record 8.72 million vehicles, an annual increase of 23% from sales in 2011. In 2012, Toyota sales also succeeded in overcoming the threshold of one million hybrid vehicles (hybrid). In the framework of this amazing growth in sales, announced the Middle East region also achieved record annual sales of $ 660.258 vehicle which resulted in an annual increase of 31% compared to the previous year. Toyota sold in the Gulf Cooperation Council (GCC) 624.400 vehicles, an increase of 31% per annum for the year 2011. Toyota maintained its position at the forefront of the automotive industry in the GCC largest increase in a dominant market share, which amounts to 43%, with an increase of 4% in the company's share of the market in 2011.
For his part, says Mr. Nobuyuki Nagesha, head representative office for Toyota in the Middle East and North Africa that "in 2012 turned again to be in the interest Toyota in terms of sales growth, which is gratifying, especially with it coincided celebrating over seventy-fifth anniversary of the establishment of the company. And pleasure to take this opportunity to thank all our loyal customers who have placed their trust vehicles Toyota. and I am very pleased to see this enthusiastic response from our customer base which constitutes a true reflection of their confidence in us in terms of performance achieved in the area of sales by Toyota team the entire Middle East and dealers whom we all appreciated. "
Mr Nobuyuki saying, "as long as we strive to improve the quality of our vehicles, durability and degree of confidence in them as well as to give the excitement and joy on our various products to provide the best performance for the driver and we will continue our journey in this framework. Represent the Middle East is an important market and strategy for Toyota However motto new" better cars always, "We will continue our way to get ahead of the expectations of our customers in the region to cut new steps in the field of design and technology, industry and customer service to achieve further growth in sales."
In 2012, Toyota introduced a range of models in the Middle East, including the new and redesigned, particularly Toyota 86, sporty distinctive and acclaimed customer and media workers in the automotive industry significantly. In the same year, Toyota introduced new vehicle Orion 2012 rate design in the Middle East market. In Lexus models, has introduced Toyota to its customers in the Middle East compounds characterized form distinctive reverse the new face of compounds Lexus through design which is bold and prowess in manufacturing, and the most prominent models LX570 and RX 350 and RX 450 h in segment vehicles sporting multi-use addition to its range New ES compounds which include but are not limited ES 350 and ES 250.
This has reached sales of Toyota group of companies (Toyota, Lexus, Daihatsu, Hino) worldwide 9.75 million vehicles in 2012, up 23% from 2011.
Source: Toyota Middle East and North Africa
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